Invite a small business owner to speak to the class. Ask students to prepare interview questions about the assets and liabilities most business owners have and ways to increase the
net worth of a business.
Students are introduced to four behavioral economics concepts: bandwagon effect; endowment effect; loss aversion; and mental accounting. They participate in activities that illustrate each concept to better understand the concept's effect on their behavior. Students discuss situations in their everyday lives that relate to these concepts.
Students meet Trisha Clark, an entrepreneur with a passion for helping animals, and learn about her pet business startup. The video emphasizes community outreach as an important component in the development of her business.
Students learn about Hear Nebraska, a unique non-profit business that supports and gives resources to Nebraska's music and art communities. The video emphasizes the importance of developing versatile skills and not giving up on your dream.